Roxas City in the Central Philippines ... A city of natural beauty, religious fervor and traditional charm takes a big leap to the future.

Taking that same leap in Philippine countryside development are companies known since 1992 in Nothern Panay Island for residential projects that connote RELIABILITY, QUALITY, and VALUE:

Pueblo de Panay Realty makes your real estate dream a reality in Northern Panay Island - together with the following:


  • Sacred Heart of Jesus Prime Holdings, Inc. (SHJPHI) - manages business interests in the field of real estate, construction and quarrying.
  • Pueblo de Panay Incorporated (formerly Victoria Park Realty and Development Corporation) - coordinates Pueblo de Panay township and other real estate projects in Capiz Province;
  • SHJ Development Corporation - takes charge of other real estate projects located in Capiz and Aklan Provinces; and
  • Blue Chip Builders Incorporated - implements construction, quarrying and engineering works of the its partner-companies.

In Pueblo de Panay township, Pueblo de Panay Realty has crafted the shared dream to develop “Northern Panay's 1st Masterplanned Community”.

This shared dream is fostered by common aspirations for Philippine countryside development through the following:


Corporate Vision To create ROXAS CITY's NEWEST CBD (Commercial Business District) within an environment-friendly and sustainable township where work, learning, and leisure are all within reach

Corporate Mission: To showcase valued principles of entrepreneurship in developing Philippine countryside according to timeless traditions of a noble Panaynon people - diligence, unity, and patriotism ...  that made Capiz at one point in history as the “Capital for maritime trade and commerce, and culture in the Northern Visayan Island Group”

Corporate Goals: 3 P's 

  1.  Pride as Filipinos,
  2.  Progress and Ecological Balance, and
  3.  People's Quality of Life